The popular on-site car battery replacement service, Dial-A-Battery, is back with its road safety campaign ‘Buckle Up’ in Abu Dhabi. Buckle-Up is a fun-edutaining initiative that teaches the kids the importance of buckling up their seat-belts in the vehicle. An initiative hosted by Dial-A-Battery that ensures every kid is safe while on the road.
“Buckle-up campaign is fun,” said Asad Badami, Managing Director of Dial-A-Battery, “Kids learn and make it a habit when it is fun to learn. Our activity includes story-telling and dancing a fun interactive way to learn.”
The Buckle-Up campaign involved interaction with kids by story-telling, dance and fun time with Captain Volt. Asad further added, “As an organisation operating in the automobile sector, we feel responsible towards creating awareness about road safety amongst children, drivers, parents, and people at large. Wearing a seat-belt doesn’t cost you anything, but not wearing one can cost your life.”
Buckle-up is a CSR initiative undertaken by Dial-A-Battery started in 2017. The main aim behind the ‘Buckle Up’ campaign is to educate the kids and ensure that road safety habits become a part of their routine from a very young age. Buckling up of seat belt is very important habit as it increases the chances of surviving a vehicle collision.